A logo isn’t a brand - it’s a visual shorthand of the brand.
But a brand is not always clear, in fact, it’s often left to chance.
Many companies put branding into the category of “unaffordable luxuries.”
What do customers say when you’re not in the room? That’s your brand.
Below are 2 articles to inspire bold branding that goes beyond a logo.
Also, I’ve missed you too. The last 2 Sundays I was traveling. I got to see my dad and my brother, mom and lots of cousins. And then I met Brian at his family’s “camp” on Lake Superior.
It’s good to be home, but I miss the family already.