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Differentiate Your Brand + Targeting, Blogging and Video

Major guilt trip laid at my feet this week. "I feel trapped, I have to get out of here," Dad said. He
"Generations Now" Weekly
Differentiate Your Brand + Targeting, Blogging and Video
By Lisa LaMagna • Issue #93 • View online
Major guilt trip laid at my feet this week. “I feel trapped, I have to get out of here,” Dad said. He hatched a plan to get a ride out of memory care, and return to his Florida apartment. Dad wanted me to be his accomplice.
My brother Marc said the weekend staff changes at Waveny Village had unsettled Dad. Still, the GUILT.
My intellectual brain knows that Dad can’t be left alone for 15 minutes, because to Dad it feels like 15 hours. He’s lost all sense of time. He is also demanding to the extreme. 
“Put on your own oxygen mask first.” Breathe deep and the guilt will pass.

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Lisa LaMagna

Inspiration for marketing to people 50 to 100.

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