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Launching new products. Can tech ease isolation? Will GenX save America? Badass boomers and lower retirement expectations. Why geriatrics matters.

A generation is the creation of shared experiences, the things that happened, the things you all did
"Generations Now" Weekly
Launching new products. Can tech ease isolation? Will GenX save America? Badass boomers and lower retirement expectations. Why geriatrics matters.
By Lisa LaMagna • Issue #60 • View online
A generation is the creation of shared experiences, the things that happened, the things you all did and listened to and read and went through and, as important, the things that did not happen. 
- R. Cohen, Vanity Fair

Marketing
Product Launch Marketing Strategies
Give Prospects 2 Options - Hard and Soft
Technology
Robots are the Way of our Aging Future
China's Olders on WeChat
Olders Need Technology Education
Generation X
GenX - Our Last, Best Hope
GenX Needs to Save America
Baby Boomers
Badass Boomers Aging Disgracefully
Boomers Not Moving into Retirement Homes
Boomers Adjust Retirement Expectations
Seniors
Stop Treating 70- and 90-Year-Olds the Same
Sell the Life Insurance to Pay for Care
Highlights From the Big IAGG Conference on Aging
Caregiving
Help Employees Manage Parents' Caregiving
Caregiving Benefits for Employee Retention
How Paid Family Leave Will Help Boomers
Paying Job Applicants to Become CNAs
Older Workers Want Phased Retirement
Caregiving Is Hard Enough. Isolation Can Make It Unbearable.
Ageism
Ageism in Healthcare - TIME GOES BY
Residential Development
Rising construction costs
Senior Housing
Thanks for sharing your week with me.
My warmest wishes, Lisa
Generations Now: Marketing strategy consultancy for the 50+ market
Lisa LaMagna, Generations Now LLC
lisa@getgenerations.com | phone 415.655.1960 | cell 510.220.7597
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