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The Case for Content Marketing

4 upsides of dementia, as I see it: 1. Breakfast all the time. Breakfast in the morning.  Breakfast i
"Generations Now" Weekly
The Case for Content Marketing
By Lisa LaMagna • Issue #86 • View online
4 upsides of dementia, as I see it:
1. Breakfast all the time. Breakfast in the morning.  Breakfast in the afternoon. and Breakfast for dinner.
2. Ready for anything. Always have 2 hands free to catch a potential fall. Be mentally prepared to drop everything, including two plates of linguine with clam sauce.
3. Defensive driving. We travel at or under the speed limit, because Woah! See what that guy did!
4. So popular.  Assisted living communities don’t put pricing information on their websites. It’s like shopping for a used car with an open-ended maintenance contract. So I fill out endless web forms and people call me back at all hours of the day and night.

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The High Cost of Caregiving
IHSS Pays Better Than Her Old Job
Supporting Older Caregivers
Good News for Workers
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Lisa LaMagna

Inspiration for marketing to people 50 to 100.

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